Under the CCPA/CPRA and equivalent US state statutes you may direct a business to stop selling or sharing your personal information for targeted advertising. Here is what that means on this site, and how to do it.

Scope of This Right

No money changes hands for your data. The relevant practice is this: where advertising runs, ad partners may receive cookie or device identifiers associated with your browser. Because ‘sale’ and ‘sharing’ are defined broadly in these statutes, that may qualify — so we offer the opt-out regardless. The opt-out covers all visitors to reusebeauty.com, including readers interested in Reusebeauty who simply read an article and leave.

Effect of Your Choice

The change is to targeting alone: identifiers stop being shared, and any ads shown become generic. Site access is completely unaffected, and no reader is penalised for opting out.

Turning This Off

To exercise the right: enable Global Privacy Control in your browser (honoured automatically, no message needed); or refuse advertising cookies via the consent banner where shown; or send an email to hello@reusebeauty.com with the subject ‘Do Not Sell or Share’. We will not ask you to create an account to do this.

See the State Privacy Notice for the complete picture on state privacy rights.

Last updated: 2026-08-23